Historical and organizational aspects of EU creation, legal, economic and social principles of the functioning of sport in the EU, challenges in the sphere of sport and ways to solve them in the EU are revealed. The characteristic of the
European model of sport is presented.
The role of sport in the EU as an instrument of social integration is explained. The analysis of the current state of physical culture and sports in Ukraine and the necessity of their reformation in accordance with the European model of sport are provided.